Overcommitted: 2025 State of Creative Teams Report

The Overcommitted Report 2025 from Superside reveals the state of in-house creative teams, based on a survey of over 200 enterprise creative leaders. It highlights widespread burnout—76% of creatives feel overwhelmed, with demand consistently outpacing capacity—and explores issues like overambitious goals, understaffing, and the misuse of top talent on low-value tasks. The report critiques reliance on traditional agencies, examines the role of AI in boosting efficiency, and positions Superside’s model as a scalable extension of in-house teams. Designed with bold headlines, editorial layouts, playful typographic treatments, and dynamic infographics, the report itself mirrors the urgency of its message, blending punchy storytelling with visually striking design.